About Us

We are a small, family-run business created from a passion for fitness, fashion and family!

Our mission is to inspire and motivate you to get out, get moving and live an active lifestyle.

Designed in Hawaiʻi by 2 sisters, Kamala and Kaila Lizama, the ʻIWA Athletic Company strives to provide you with quality athleticwear at a reasonable price. 

The logo of our company is the ‘Iwa bird, or Hawaiian frigate bird. To our family, the 'Iwa bird has always been a sign of  Strength, Resilience, and good fortune. It wasn’t until recently that the ‘iwa bird became a symbol of Family. As a family, we decided to get 4 ‘iwa birds tattooed down our spine representing each person in our family. It was because of this that we decided to name our company

The ‘IWA Athletic Company!

Fun Fact: ʻIWA are unique, despite being a seabird, they cannot land or dive. Their method of hunting involves soaring high above a large bait pile, with larger predator fish below, either waiting for fish to surface or intimidating smaller birds to give up their catch.